The One-Percent Edge: Small Changes That Guarantee Relevance and Build Sustainable Success [Audiobook]
21 February 2018, 23:58
2018 | MP3@64 kbps + EPUB | 7 hrs 37 mins | 210.12MB
Want to stay competitive? Keep evolving.
Solid profits, a strong brand, steady customers - all of these can vanish when market shifts disrupt business as usual. So how do you keep from losing ground? How do you stay a step ahead of competitors?
The solution is surprisingly straightforward: innovate tweak by tweak. By making incremental adjustments to every aspect of the business - marketing, customer service, finances, products, people - then repeating the process, fixing weaknesses and spotting opportunities becomes a winning habit.
Entrepreneur Susan Solovic, an expert in business survival tactics, explains how to continually grow, improve, and move the business forward. With hundreds of strategies, examples, and a six-step process, The One-Percent Edge explains how to:
- Put energy into profitable areas and trim dead weight
- Raise prices by selling value instead of things
- Access new markets by adapting products or services
- Hire the right team players
- Turn customers into brand ambassadors
- Find your own niche and avoid imitating
- And more
When change happens swiftly and often, even successful brands are vulnerable. Businesses with the edge are constantly evolving...and pulling ahead of the pack.
The White Cascade: The Great Northern Railway Disaster and America's Deadliest Avalanche [Audiobook]
21 February 2018, 23:57
2018 | MP3@64 kbps + EPUB | 9 hrs 45 mins | 268.49MB
From renowned writer and travel journalist Gary Krist comes the never-before-told story of one of the worst rail disasters in US history in which two trains full of people, trapped high in the Cascade Mountains, are hit by a devastating avalanche.
In February 1910, a monstrous blizzard centered on Washington State hit the Northwest, breaking records. The world stopped - but nowhere was the danger more terrifying than near a tiny town called Wellington, perched high in the Cascade Mountains, where a desperate situation evolved minute by minute: two trainloads of cold, hungry passengers and their crews found themselves marooned without escape, their railcars gradually being buried in the rising drifts.
For days, an army of the Great Northern Railroad's most dedicated men - led by the line's legendarily courageous superintendent, James O'Neill - worked round-the-clock to rescue the trains. But the storm was unrelenting, and to the passenger's great anxiety, the railcars - their only shelter - were parked precariously on the edge of a steep ravine. As the days passed, food and coal supplies dwindled. Panic and rage set in as snow accumulated deeper and deeper on the cliffs overhanging the trains. Finally, just when escape seemed possible, the unthinkable occurred: the earth shifted and a colossal avalanche tumbled from the high pinnacles, sweeping the trains and their sleeping passengers over the steep slope and down the mountainside.
Centered on the astonishing spectacle of our nation's deadliest avalanche, The White Cascade is the masterfully told story of a supremely dramatic and never-before-documented American tragedy. An adventure saga filled with colorful and engaging history, this is epic narrative storytelling at its finest.
The Common Good [Audiobook]
21 February 2018, 23:55
2018 | MP3@64 kbps + EPUB | 5 hrs 12 mins | 143.84MB
From the best-selling author of Saving Capitalism and The Work of Nations, a passionate, clear-eyed manifesto on why we must restore the idea of the common good to the center of our economics and politics.
With the warmth and lucidity that have made him one of our most important public voices, Robert B. Reich makes the case for a generous, inclusive understanding of the American project, centering on the moral obligations of citizenship. Rooting his argument in everyday reality and common sense, Reich demonstrates the existence of a common good, and argues that it is this that defines a society or a nation. Societies and nations undergo virtuous cycles that reinforce and build the common good, as well as vicious cycles that undermine it. Over the course of the past five decades, Reich contends, America has been in a slowly accelerating vicious cycle - one that can and must be reversed. But first we need to weigh what really matters, and how we as a country should relate to honor, shame, patriotism, truth, and the meaning of leadership.
Powerful, urgent, and utterly vital, this is a heartfelt missive from one of our foremost political thinkers: a fundamental statement about the purpose of society and a cri de coeur to save America's soul.
Great Answers to Tough Questions at Work [Audiobook]
21 February 2018, 23:54
2018 | MP3@64 kbps + EPUB | 7 hrs 19 mins | 202.04MB
The essential guide to turning tough questions into positive opportunities
Difficult questions can be thrown at you from your first job interview through to challenges you get when you've made it to the top. If you find yourself on the firing line on a regular or occasional basis, this is the perfect go-to guide to help you turn tough questions into positive opportunities.
Great Answers to Tough Questions at Work promotes a confident "win-win-win" mind-set for questioner, answerer, and wider audiences beyond. Author Michael Dodd provides golden formulae and proven strategies for constructing inspirational answers - however challenging, vicious, tricky, or stupid the question. He outlines simple but successful techniques for dealing with the kind of nightmare questions all ambitious people in the workplace have to face along their journey, whatever stage of their career.
- Contains critical communication skills for executives, managers, leaders and those aspiring to fill these roles
- Covers a wide range of work place scenarios such as job interviews, performance reviews, negotiations, customer relations, parliamentary inquiries, and cross-examination
- Discusses how to see the issues underlying tough questions that you face in a different, more positive, solution-oriented way
- Includes case study examinations of key moments where people in the public spotlight have done something particularly well or particularly badly while answering questions and draws out the lessons for listeners
Educated: A Memoir [Audiobook]
21 February 2018, 23:52
2018 | M4B@64 kbps + EPUB | 12 hrs 10 mins | 331.77MB
An unforgettable memoir in the tradition of The Glass Castle about a young girl who, kept out of school, leaves her survivalist family and goes on to earn a PhD from Cambridge University
Tara Westover was 17 the first time she set foot in a classroom. Born to survivalists in the mountains of Idaho, she prepared for the end of the world by stockpiling home-canned peaches and sleeping with her "head-for-the-hills bag". In the summer she stewed herbs for her mother, a midwife and healer, and in the winter she salvaged in her father's junkyard.
Her father forbade hospitals, so Tara never saw a doctor or nurse. Gashes and concussions, even burns from explosions, were all treated at home with herbalism. The family was so isolated from mainstream society that there was no one to ensure the children received an education and no one to intervene when one of Tara's older brothers became violent.
Then, lacking any formal education, Tara began to educate herself. She taught herself enough mathematics and grammar to be admitted to Brigham Young University, where she studied history, learning for the first time about important world events like the Holocaust and the civil rights movement. Her quest for knowledge transformed her, taking her over oceans and across continents, to Harvard and to Cambridge. Only then would she wonder if she'd traveled too far, if there was still a way home.
Educated is an account of the struggle for self-invention. It is a tale of fierce family loyalty and of the grief that comes with severing the closest of ties. With the acute insight that distinguishes all great writers, Westover has crafted a universal coming-of-age story that gets to the heart of what an education is and what it offers: the perspective to see one's life through new eyes and the will to change it.