Cunt: A Declaration of Independence [EPUB]+
16 November 2013, 19:19
2002 | EPUB + MOBI | 1.82/1.68MB
An ancient title of respect for women, the word “cunt” long ago veered off this noble path. Inga Muscio traces the road from honor to expletive, giving women the motivation and tools to claim “cunt” as a positive and powerful force in their lives. In this fully revised edition, she explores, with candidness and humor, such traditional feminist issues as birth control, sexuality, jealousy between women, and prostitution with a fresh attitude for a new generation of women. Sending out a call for every woman to be the Cuntlovin’ Ruler of Her Sexual Universe, Muscio stands convention on its head by embracing all things cunt-related.
This edition is fully revised with updated resources, a new foreword from sexual pioneer Betty Dodson, and a new afterword by the author.
“... Cunt provides fertile ground for psychological growth.”—San Francisco Bay Guardian
“Cunt does for feminism what smoothies did for high-fiber diets—it reinvents the oft-indigestible into something sweet and delicious.”—Bust Magazine
The Meaning of Wife [EPUB]+
16 November 2013, 19:17
2011 | EPUB + MOBI | 384.96/563.18KB
"One part The Beauty Myth . . . and one part Backlash"*--a provocative exploration of who and what a wife really is.
There is a wife crisis in North America, a brewing storm of conflicting forces swirling around what it means to be a wife at the beginning of the 21st Century. The word is so fraught with ambiguity that it has become a litmus test, eliciting from women emotions ranging from longing to antipathy, anxiety to derision. This crisis is at the heart of Anne Kingston's The Meaning of Wife.
Delving into the complex, troubling, and sometimes humorous contradictions, illusions, and realities of contemporary wifehood, Kingston takes the reader on a fascinating journey into the wedding industrial complex, which elevates the bride to a potent consumer icon; through the recent romanticization of domesticity; and across the conflicted terrain of wifely sexuality. She looks at "wife backlash," and the new wave of neo-traditionalism that urges women to marry before their "best-before" dates expire; explores the apotheosis of abused wives and the strange celebration of wives who kill; and muses on the fact that Oprah Winfrey and Martha Stewart, two of the world's wealthiest and most influential women, are both non-wives whose success has hinged on thier understanding of wives. The result is an entertaining mix of social, sexual, historical, and economic commentary that is bound to stir debate even as it reframes our view of both women and marriage.
Columbus: The Four Voyages [Audiobook]
16 November 2013, 19:16
2011 | MP3@96 kbps | 18 hrs 11 mins | 757.92MB
From the author of the Magellan biography, Over the Edge of the World, a mesmerizing new account of the great explorer.
Christopher Columbus's 1492 voyage across the Atlantic Ocean in search of a trading route to China, and his unexpected landfall in the Americas, is a watershed event in world history. Yet Columbus made three more voyages within the span of only a decade, each designed to demonstrate that he could sail to China within a matter of weeks and convert those he found there to Christianity. These later voyages were even more adventurous, violent, and ambiguous, but they revealed Columbus's uncanny sense of the sea, his mingled brilliance and delusion, and his superb navigational skills. In all these exploits he almost never lost a sailor. By their conclusion, however, Columbus was broken in body and spirit. If the first voyage illustrates the rewards of exploration, the latter voyages illustrate the tragic costs- political, moral, and economic.
In rich detail Laurence Bergreen re-creates each of these adventures as well as the historical background of Columbus's celebrated, controversial career. Written from the participants' vivid perspectives, this breathtakingly dramatic account will be embraced by readers of Bergreen's previous biographies of Marco Polo and Magellan and by fans of Nathaniel Philbrick, Simon Winchester, and Tony Horwitz.
16 November 2013, 15:52
2012 | MP3@64 kbps | 12 hrs 50 mins | 353.37MB
The German invasion of the Soviet Union on June 22, 1941, began a war that lasted nearly four years and created by far the bloodiest theater in World War II. In the conventional narrative of this war, Hitler was defeated by Stalin because, like Napoleon, he underestimated the size and resources of his enemy. In fact, says historian John Mosier, Hitler came very close to winning and lost only because of the intervention of the western Allies. Stalin’s great triumph was not winning the war, but establishing the prevailing interpretation of the war. The Great Patriotic War, as it is known in Russia, would eventually prove fatal, setting in motion events that would culminate in the collapse of the Soviet Union.
Deathride argues that the Soviet losses in World War II were unsustainable and would eventually have led to defeat. The Soviet Union had only twice the population of Germany at the time, but it was suffering a casualty rate more than two and a half times the German rate. Because Stalin had a notorious habit of imprisoning or killing anyone who brought him bad news (and often their families as well), Soviet battlefield reports were fantasies, and the battle plans Soviet generals developed seldom responded to actual circumstances. In this respect the Soviets waged war as they did everything else: through propaganda rather than actual achievement. What saved Stalin was the Allied decision to open the Mediterranean theater. Once the Allies threatened Italy, Hitler was forced to withdraw his best troops from the eastern front and redeploy them. In addition, the Allies provided heavy vehicles that the Soviets desperately needed and were unable to manufacture themselves. It was not the resources of the Soviet Union that defeated Hitler but the resources of the West.
In this provocative revisionist analysis of the war between Hitler and Stalin, Mosier provides a dramatic, vigorous narrative of events as he shows how most previous histories accepted Stalin’s lies and distortions to produce a false sense of Soviet triumph. Deathride is the real story of the Eastern Front, fresh and different from what we thought we knew.
The Silent Intelligence [EPUB]
16 November 2013, 10:45
2013 | EPUB | 3.42MB
The Silent Intelligence is a book about the Internet of Things phenomenon. In it we talk about the history, trends, technology ecosystem and the future of the Internet of Things, Connected Cities, Connected Homes, Connected Health and Connected Cars. We also discuss the most promising areas for entrepreneurs and venture investors. We share exciting stories and unique opinions of over 30 industry veterans, experts and visionaries from Google, Ericcson, AT&T, Qualcomm, Accenture, SAP, MIT, EcoLife Foundation and many others.
We called this book The Silent Intelligence because most of the activity and growth in the space has so far been happening outside of mainstream visibility. We hope that our book will help executives, entrepreneurs, investors and everybody else better understand the opportunities and challenges of the Internet of Things and will get them as excited about the upcoming possibilities as we are.
Magnificent Delusions [EPUB]+
16 November 2013, 10:31
2013 | EPUB + MOBI | 606.51KB/1.01MB
The relationship between America and Pakistan is based on mutual incomprehension and always has been. Pakistan—to American eyes—has gone from being a quirky irrelevance, to a stabilizing friend, to an essential military ally, to a seedbed of terror. America—to Pakistani eyes—has been a guarantee of security, a coldly distant scold, an enthusiastic military enabler, and is now a threat to national security and a source of humiliation.
The countries are not merely at odds. Each believes it can play the other—with sometimes absurd, sometimes tragic, results. The conventional narrative about the war in Afghanistan, for instance, has revolved around the Soviet invasion in 1979. But President Jimmy Carter signed the first authorization to help the Pakistani-backed mujahedeen covertly on July 3—almost six months before the Soviets invaded. Americans were told, and like to believe, that what followed was Charlie Wilson’s war of Afghani liberation, with which they remain embroiled to this day. It was not. It was General Zia-ul-Haq’s vicious regional power play.
Husain Haqqani has a unique insight into Pakistan, his homeland, and America, where he was ambassador and is now a professor at Boston University. His life has mapped the relationship of the two countries and he has found himself often close to the heart of it, sometimes in very confrontational circumstances, and this has allowed him to write the story of a misbegotten diplomatic love affair, here memorably laid bare.
The Red and the White [EPUB]+
16 November 2013, 10:30
2013 | EPUB + AZW3 | 1.92/2.1MB
One of the American West’s bloodiest—and least-known—massacres is searingly re-created in this generation-spanning history of native-white intermarriage.
Award-winning western historian Andrew R. Graybill now sheds light on the overlooked interracial Native-white relationships critical in the development of the trans-Mississippi West in this multigenerational saga. Beginning in 1844 with the marriage of Montana fur trader Malcolm Clarke and his Piegan Blackfeet bride, Coth-co-co-na, Graybill traces the family from the mid-nineteenth century, when such mixed marriages proliferated, to the first half of the twentieth, when Clarke ’s children and grandchildren often encountered virulent prejudice.
At the center of Graybill’s history is the virtually unexamined 1870 Marias Massacre, on a par with the more infamous slaughters at Sand Creek and Wounded Knee, an episode set in motion by the murder of Malcolm Clarke and in which Clarke ’s two sons rode with the Second U.S. Cavalry to kill their own blood relatives.
The American Crucible [EPUB]
16 November 2013, 10:28
2011 | EPUB | 3.97MB
The American Crucible furnishes a vivid and authoritative history of the rise and fall of slavery in the Americas. For over three centuries enslavement promoted the rise of capitalism in the Atlantic world. The New World became the crucible for a succession of fateful experiments in colonization, silver mining, plantation agriculture, racial enslavement, colonial rebellion, slave witness and slave resistance. Slave produce raised up empires, fostered new cultures of consumption and financed the breakthrough to an industrial order.
Not until the stirrings of a revolutionary age in the 1780s was there the first public challenge to the ‘peculiar institution’. An anti-slavery alliance then set the scene for great acts of emancipation in Haiti in 1804, Britain in 1833–8, the United States in the 1860s, and Cuba and Brazil in the 1880s. In The American Crucible, Robin Blackburn argues that the anti-slavery movement forged many of the ideals we live by today.
The Lost Battles [EPUB]+
16 November 2013, 10:26
2012 | EPUB + MOBI | 12.98/12.27MB
From one of Britain’s most respected and acclaimed art historians, art critic of The Guardian—the galvanizing story of a sixteenth-century clash of titans, the two greatest minds of the Renaissance, working side by side in the same room in a fierce competition: the master Leonardo da Vinci, commissioned by the Florentine Republic to paint a narrative fresco depicting a famous military victory on a wall of the newly built Great Council Hall in the Palazzo Vecchio, and his implacable young rival, the thirty-year-old Michelangelo.
We see Leonardo, having just completed The Last Supper, and being celebrated by all of Florence for his miraculous portrait of the wife of a textile manufacturer. That painting—the Mona Lisa—being called the most lifelike anyone had ever seen yet, more divine than human, was captivating the entire Florentine Republic.
And Michelangelo, completing a commissioned statue of David, the first colossus of the Renaissance, the archetype hero for the Republic epitomizing the triumph of the weak over the strong, helping to reshape the public identity of the city of Florence and conquer its heart.
In The Lost Battles, published in England to great acclaim (“Superb”—The Observer; “Beguilingly written”—The Guardian), Jonathan Jones brilliantly sets the scene of the time—the politics; the world of art and artisans; and the shifting, agitated cultural landscape.
We see Florence, a city freed from the oppressive reach of the Medicis, lurching from one crisis to another, trying to protect its liberty in an Italy descending into chaos, with the new head of the Republic in search of a metaphor that will make clear the glory that is Florence, and seeing in the commissioned paintings the expression of his vision.
Jones reconstructs the paintings that Leonardo and Michelangelo undertook—Leonardo’s Battle of Anghiari, a nightmare seen in the eyes of the warrior (it became the first modern depiction of the disenchantment of war) and Michelangelo’s Battle of Cascina, a call to arms and the first great transfiguration of the erotic into art. Jones writes about the competition; how it unfolded and became the defining moment in the transformation of “craftsman” to “artist”; why the Florentine government began to fall out of love with one artist in favor of the other; and how—and why—in a competition that had no formal prize to clearly resolve the outcome, the battle became one for the hearts and minds of the Florentine Republic, with Michelangelo setting out to prove that his work, not Leonardo’s, embodied the future of art. Finally, we see how the result of the competition went on to shape a generation of narrative paintings, beginning with those of Raphael.
A riveting exploration into one of history’s most resonant exchanges of ideas, a rich, fascinating book that gives us a whole new understanding of an age and those at its center.
Maps That Made History [PDF]
16 November 2013, 10:24
2012 | PDF | 19.36MB
Few people can resist the appeal of old maps and plans. Even in these days of disposable mapping - from satellite navigation to customized road directions at the click of a mouse - the historical map continues to present a unique perspective on our changing world. Here we explore 25 glorious examples.
The emphasis is on the story behind the map: what it reveals about its creator and users, from the first explorers to the railway builders. This thought-provoking collection features maps that chart societies as well as land, sea, and skies; maps that have influenced and inspired; and perhaps most revealing of all, maps that misrepresent.
Primal Leadership [EPUB]+
16 November 2013, 10:20
2004 | EPUB + MOBI | 0.59/0.8MB
This is the book that established “emotional intelligence” in the business lexicon—and made it a necessary skill for leaders.
Managers and professionals across the globe have embraced Primal Leadership, affirming the importance of emotionally intelligent leadership. Its influence has also reached well beyond the business world: the book and its ideas are now used routinely in universities, business and medical schools, and professional training programs, and by a growing legion of professional coaches.
From bestselling authors Daniel Goleman, Richard Boyatzis, and Annie McKee, this groundbreaking book remains a must-read for anyone who leads or aspires to lead.
16 November 2013, 09:54
2010 | EPUB + MOBI | 2.24MB/939.99KB
You know the feeling. You meet someone new—at a party or at work—and you just hit it off. There is an instant sense of camaraderie.
In a word, you “click.”
From the bestselling authors of Sway, Click is a fascinating psychological investigation of the forces behind what makes us click with certain people, or become fully immersed in whatever activity or situation we’re involved in.
From two co-workers who fall head over heels for each other while out to dinner and are married a month later (and fifteen years later remain just as in love), to a team of scientists who changed the world with the magic of their invention, these kinds of peak experiences, when our senses are completely focused on the moment, are something that individuals—and companies—strive to achieve. After all, when you’re in the “zone,” you’re happier and more productive. Why is it that we click in certain situations and with certain people, but not with others? Can this kind of magical connection be consciously encouraged? Is there a way to create such peak experiences, whether on a date or in your job?
According to Ori and Rom Brafman, there is.
In a powerful, story-driven narrative that weaves together cutting-edge research in psychology and sociology, the Brafmans explore what it means to “click”: the common factors present when our brain and senses are fully engaged. They identify five “accelerators” that increase the likelihood of these kinds of magic connections in our work and relationships.
From actors vying for a role on a popular TV series to police officers negotiating with hostage takers, we learn how one can foster an environment where we can click with another person and shape our thinking, behavior, and emotions.
A fascinating journey into how we engage with the world around us, Click will transform our thinking about those moments when we are in the zone and everything seems to fall into place.
Who Controls the Internet? [Audiobook]
16 November 2013, 09:39
2009 | MP3@192 kbps | 6 hrs 24 mins | 518.84MB
Is the Internet erasing national borders? Will the future of the Net be set by Internet engineers, rogue programmers, the United Nations, or powerful countries? Who's really in control of what's happening on the Net?
In this provocative book, Jack Goldsmith and Tim Wu tell the fascinating story of the Internet's challenge to governmental rule in the 1990s, and the ensuing battles with governments around the world. It's a book about the fate of one idea--that the Internet might liberate us forever from government, borders, and even our physical selves. We learn of Google's struggles with the French government and Yahoo's capitulation to the Chinese regime; of how the European Union sets privacy standards on the Net for the entire world; and of eBay's struggles with fraud and how it slowly learned to trust the FBI. In a decade of events the original vision is uprooted, as governments time and time again assert their power to direct the future of the Internet. The destiny of the Internet over the next decades, argue Goldsmith and Wu, will reflect the interests of powerful nations and the conflicts within and between them.
While acknowledging the many attractions of the earliest visions of the Internet, the authors describe the new order, and speaking to both its surprising virtues and unavoidable vices. Far from destroying the Internet, the experience of the last decade has lead to a quiet rediscovery of some of the oldest functions and justifications for territorial government. While territorial governments have unavoidable problems, it has proven hard to replace what legitimacy governments have, and harder yet to replace the system of rule of law that controls the unchecked evils of anarchy. While the Net will change some of the ways that territorial states govern, it will not diminish the oldest and most fundamental roles of government and challenges of governance.
Well written and filled with fascinating examples, including colorful portraits of many key players in Internet history, this is a work that is bound to stir heated debate in the cyberspace community.
Idiot America [EPUB]
16 November 2013, 08:10
2009 | EPUB | 328.85KB
The three Great Premises of Idiot America:
- Any theory is valid if it sells books, soaks up ratings, or otherwise moves units
- Anything can be true if someone says it loudly enough
- Fact is that which enough people believe. Truth is determined by how fervently they believe it
With his trademark wit and insight, veteran journalist Charles Pierce delivers a gut-wrenching, side-splitting lament about the glorification of ignorance in the United States.
Pierce asks how a country founded on intellectual curiosity has somehow deteriorated into a nation of simpletons more apt to vote for an American Idol contestant than a presidential candidate. But his thunderous denunciation is also a secret call to action, as he hopes that somehow, being intelligent will stop being a stigma, and that pinheads will once again be pitied, not celebrated. Erudite and razor-sharp, Idiot America is at once an invigorating history lesson, a cutting cultural critique, and a bullish appeal to our smarter selves.
Your Destiny Switch [EPUB+]
16 November 2013, 07:54
2007 | EPUB + MOBI | 1.07/1.25MB
Your Destiny Switch isn’t just another self-help book. It’s a powerful concept and process that can consciously and creatively transform your life. You could call it a paradigm shift in creative consciousness, a shift that speaks to your demand for a richer and more experiential engagement in your quest for growth. More than a book, Your Destiny Switch allows you to balance your key emotions in order to reach your destiny.
Peggy McColl supports this work with a wealth of reference materials that provide an abundance of valuable and usable life-changing tools: state-shifters, the scale of human emotions, performance indicators, measurement tools, and a daily and weekly destiny planner. This book will help you understand your own creative power by way of your emotions and, more important, show you how to use this power to create desired results by tapping into a powerful energy source within.
The Manipulative Man [EPUB+]
16 November 2013, 07:47
2006 | EPUB + MOBI | 566.18/763.45KB
Conventional wisdom says that women are the manipulative ones--but tell that to the thousands of desperate women suffering at the hands of a manipulative man. Men can be just as sneaky, passive-aggressive, needy, underhanded, whiny, guilt-inducing, and emotionally demanding as women are accused of being--and more so! As any woman in love with a manipulative man can tell you, it's not easy to get past his charm and your guilt to a place where you can see your relationship for what it is--out of balance, extraordinarily stressful, emotionally exhausting, and potentially dangerous.
The Manipulative Man is a groundbreaking prescription for dealing with the manipulative men in your life by using: tests to help you determine if you are involved with a mama's boy, narcissist, sociopath, or even a psychopath; techniques for defining and setting boundaries with your man; tools to help you improve their relationship; and more! In The Manipulative Man, acclaimed psychotherapist Dr. Dorothy McCoy shows you how to identify the type of manipulative man you're involved with, deal with the issues his behavior provokes, and, ultimately, salvage the relationship--or move on.
The Psychopath Inside [EPUB]
16 November 2013, 07:45
2013 | EPUB | 3.13MB
“The last scan in the pile was strikingly odd. In fact it looked exactly like the most abnormal of the scans I had just been writing about, suggesting that the poor individual it belonged to was a psychopath—or at least shared an uncomfortable amount of traits with one....When I found out who the scan belonged to, I had to believe there was a mistake....But there had been no mistake. The scan was mine.”
For the first fifty-eight years of his life James Fallon was by all appearances a normal guy. A successful neuroscientist and medical school professor, he’d been raised in a loving, supportive family, married his high school sweetheart, and had three kids and lots of friends.
Then he learned a shocking truth that would not only disrupt his personal and professional life, but would lead him to question the very nature of his own identity.
The Psychopath Inside tells the fascinating story of Fallon’s reaction to the discovery that he has the brain of a psychopath. While researching serial murderers, he uncovered a distinct neurological pattern in their brain scans that helped explain their cold and violent behavior. A few months later he learned that he was descended from a family with a long line of murderers which confirmed that Fallon’s own brain pattern wasn’t a fluke.
As a scientist convinced that humans are shaped by their genetics, Fallon set out to reconcile the truth about his brain with everything he knew about the mind, behavior, and the influence of nature vs. nurture on our personalities. How could he, a successful scientist and a happy family man with no history of violence, be a psychopath? How much did his biology influence his behavior? Was he capable of some of the gruesome atrocities perpetrated by the serial killers he had studied?
Combining his personal experience with scientific analysis, Fallon shares his journey and the discoveries that ultimately led him to understand that, despite everything science can teach us, humans are even more complex than we can imagine.
Pep Guardiola by Guillem Balague [EPUB]
16 November 2013, 07:36
2012 | EPUB | 4.48MB
As a footballer, Josep 'Pep' Guardiola was a much-acclaimed defensive midfielder who spent the majority of his playing career with FC Barcelona. He was part of the great Johan Cruyff's 'dream team' that won the club's first European Cup.
After retiring as a player, Guardiola became a coach at Barcelona, succeeding Frank Rijkaard as first-team manager in 2008. In his first season, he led the team to the treble of La Liga, the Copa del Rey and the Champions League - and became the youngest-ever winning manager of that tournament. The following season the club won six trophies in six competitions, playing some of the most fabulous football ever witnessed. The team comprises global stars like Lionel Messi, Xavi and Iniesta and continues to compete at a level its rivals cannot match. This book tells how Pep Guardiola did it, playing the Beautiful Game - and winning.
Trust Me, I'm Lying [Audiobook+]
16 November 2013, 07:28
2012 | MP3@96 kbps + EPUB + MOBI | 6 hrs 29 mins | 263.63MB
You've seen it all before. A malicious online rumor costs a company millions. A political sideshow derails the national news cycle and destroys a candidate. Some product or celebrity zooms from total obscurity to viral sensation. What you don’t know is that someone is responsible for all this. Usually, someone like me.
I’m a media manipulator. In a world where blogs control and distort the news, my job is to control blogs—as much as any one person can.
IN TODAY’S CULTURE… Blogs like Gawker, BuzzFeed, and The Huffington Post drive the media agenda. Bloggers are slaves to money, technology, and deadlines. Manipulators wield these levers to shape everything you read, see, and hear— online and off. Why am I giving away these secrets? Because I’m tired of a world where blogs take indirect bribes, marketers help write the news, reckless journalists spread lies, and no one is accountable for any of it. I’m going to explain exactly how the media really works. What you choose to do with this information is up to you.
Jony Ive by Leander Kahney [EPUB]
16 November 2013, 07:15
2013 | EPUB | 1.22MB
In 1997, Steve Jobs returned to Apple as CEO with the unenviable task of turning around the company he had founded. One night, Jobs discovered a scruffy British designer toiling away at Apple’s corporate headquarters, surrounded by hundreds of sketches and prototypes. It was then that Jobs realized he had found a talent who could reverse the company’s long decline.
That young designer was Jony Ive.
Jony Ive’s collaboration with Jobs would produce some of the world’s most iconic technology products, including the iMac, iPod, iPad, and iPhone. The designs have not only made Apple a hugely valuable company, they’ve overturned entire industries, built a loyal fan base, and created a globally powerful brand. Along the way, Jony Ive has become the world’s leading technology innovator, won countless design awards, earned a place on the 2013 Time 100 list, and was even knighted for his “services to design and enterprise.”
Yet despite his triumphs, little is known about the shy and soft-spoken whiz whom Jobs referred to as his “spiritual partner” at Apple. Jony Ive reveals the true story of Apple’s real innovator-in-chief.
Leander Kahney, the bestselling author of Inside Steve’s Brain, offers a detailed portrait of a creative genius. He shows us how Jony Ive went from an English art school student with dyslexia to the man whose immense insights have altered the pattern of our lives. From his early interest in industrial design, fostered by his designer father, through his education at Newcastle Polytechnic and meteoric rise at Apple, we discover the principles and practices that he developed to become the designer of his generation.
Based on interviews with Jony Ive’s former colleagues and Kahney’s own familiarity with the world of Apple, this book gives insight into how Jony Ive (now senior vice president of design) has redefined the ways in which we work, entertain, and communicate with one another.
Inside Steve's Brain [EPUB+]
16 November 2013, 07:11
2008 | EPUB + MOBI | 216.38/347.76KB
Steve Jobs has turned his personality traits into a business philosophy. Here’s how he does it.
It’s hard to believe that one man revolutionized computers in the 1970s and ’80s (with the Apple II and the Mac), animated movies in the 1990s (with Pixar), and digital music in the 2000s (with the iPod and iTunes). No wonder some people worship him like a god. On the other hand, stories of his epic tantrums and general bad behavior are legendary.
Inside Steve’s Brain cuts through the cult of personality that surrounds Jobs to unearth the secrets to his unbelievable results. It reveals the real Steve Jobs—not his heart or his famous temper, but his mind. So what’s really inside Steve’s brain? According to Leander Kahney, who has covered Jobs since the early 1990s, it’s a fascinating bundle of contradictions.
Jobs is an elitist who thinks most people are bozos—but he makes gadgets so easy to use, a bozo can master them.
He’s a mercurial obsessive with a filthy temper—but he forges deep partnerships with creative geniuses like Steve Wozniak, Jonathan Ive, and John Lasseter.
He’s a Buddhist and anti-materialist—but he produces mass-market products in Asian factories, and he promotes them with absolute mastery of the crassest medium, advertising.
In short, Jobs has embraced the traits that some consider flaws—narcissism, perfectionism, the desire for total control—to lead Apple and Pixar to triumph against steep odds. And in the process, he has become a self-made billionaire.
In Inside Steve’s Brain, Kahney distills the principles that guide Jobs as he launches killer products, attracts fanatically loyal customers, and manages some of the world’s most powerful brands.
The result is this unique book about Steve Jobs that is part biography and part leadership guide, and impossible to put down. It gives you a peek inside Steve’s brain, and might even teach you something about how to build your own culture of innovation.
Dogfight by Fred Vogelstein [EPUB]
16 November 2013, 06:56
2013 | EPUB | 354.58KB
Behind the bitter rivalry between Apple and Google—and how it’s reshaping the way we think about technology
The rise of smartphones and tablets has altered the business of making computers. At the center of this change are Apple and Google, two companies whose philosophies, leaders, and commercial acumen have steamrolled the competition. In the age of Android and the iPad, these corporations are locked in a feud that will play out not just in the marketplace but in the courts and on screens around the world.
Fred Vogelstein has reported on this rivalry for more than a decade and has rare access to its major players. In Dogfight, he takes us into the offices and board rooms where company dogma translates into ruthless business; behind outsize personalities like Steve Jobs, Apple’s now-lionized CEO, and Eric Schmidt, Google’s executive chairman; and inside the deals, lawsuits, and allegations that mold the way we communicate. Apple and Google are poaching each other’s employees. They bid up the price of each other’s acquisitions for spite, and they forge alliances with major players like Facebook and Microsoft in pursuit of market dominance.
Dogfight reads like a novel: vivid nonfiction with never-before-heard details. This is more than a story about what devices will replace our phones and laptops. It’s about who will control the content on those devices and where that content will come from—about the future of media in Silicon Valley, New York, and Hollywood.
Duct Tape Marketing [EPUB]
16 November 2013, 06:54
2008 | EPUB | 344.5KB
Duct Tape Marketing is the small business marketing road map - A collection of proven tools and tactics woven together in a step-by-step marketing system that shows small business owners exactly what to do to market and grow their businesses.
This guide combines insights gained from over twenty years of successfully working, in the field, with real-life small businesses.
There are no theoretical complexities presented in Duct Tape Marketing - just simple, effective and affordable marketing that sticks.
The Apple Way [Audiobook]
16 November 2013, 06:53
2007 | MP3@160 kbps | 4 hrs 25 mins | 303.69MB
With more than 10 million iPods sold to date, an unprecedented 250 percent stock value increase in just one year, and a net income increase of 530 percent, Apple has skyrocketed to dizzying heights of success. But the ride has not always been smooth, and the company’s legendary cofounder, Steve Jobs, has seen it all. From its early unveiling of the unreliable, clunky $9,995 “Lisa” computer in 1983, to its recent staggeringly successful breakthrough product, the iPod, this company has not only reinvented itself many times over, but it also has revolutionized the entire computer industry. What are its secrets? Find out in The Apple Way.
In today’s fast-moving technology world, Apple has learned--often through hard-won wisdom--that you can’t do it by yourself, no matter how smart you are. Markets move quickly, technologies grow complex, and too many intelligent people invest too much time and money in innovation. The Apple Way reveals the secrets and management principles that keep Apple ahead of the curve--including innovative product development, cutting-edge marketing strategies, sleek design and packaging, and a high-performance corporate culture. You’ll discover how Apple combines consistency with continuity and follow-through, and balances vision with practicality.
Follow Apple’s example and learn how to:
- Make the customer king
- Make the product king
- Break the marketing mold
- Build the learning organization
Although Apple is a technology company, this is not a story for computer buffs, but rather a book for managers who want to learn valuable lessons from both Apple’s mistakes and triumphs--all of which have led to its continuing evolution and ultimate meteoric rise to success. Because, for Steve Jobs and the visionaries at Apple, finding the future isn’t enough--you also have to deliver it.
Reveals the master plan behind Apple’s revolutionary business model
The Apple Way divulges the secrets and management principles that keep Apple far ahead of the curve. Find out how to implement these and other winning strategies in your organization to trigger a technological and stylistic revolution of your own:
- Make the customer and the product king
- Balance manufacturing with delivery logistics
- Motivate and inspire people outside the company to do your marketing and public relations
- Invent new distribution channels
- Decide on your company image and stick to your guns
- Leapfrog the competition
- Learn from both successes and missteps
The Generosity Network [EPUB]
16 November 2013, 06:51
2013 | EPUB | 3.37MB
The Generosity Network is the essential guide to the art of activating resources of every kind behind any worthy cause. Philanthropist Jeff Walker and fund-raising expert Jennifer McCrea offer a fresh new perspective that can make the toughest challenges of nonprofit management and development less stressful, more rewarding—and even fun.
Walker and McCrea show how traditional pre-scripted, money-centered, goal-oriented fund-raising techniques lead to anxiety and failure, while open-spirited, curiosity-driven, person-to-person connections lead to discovery, growth—and often amazing results. Through engrossing personal stories, a wealth of innovative suggestions, and inspiring examples, they show nonprofit leaders how to build a community of engaged partners who share a common passion and are eager to provide the resources needed to change the world—not just money, but also time, talents, personal networks, creative thinking, public support, and all the other forms of social capital that often seem scanty yet are really abundant, waiting to be uncovered and mobilized.
Highly practical, motivating, and thought provoking, The Generosity Network is designed to energize and empower nonprofit leaders, managers, donors, board members, and other supporters. Whether you help run a multimillion-dollar global nonprofit or raise funds for a local scout troop, PTA, or other community organization, you’ll learn new approaches that will make your work more successful and enjoyable than ever.
Go Green, Live Rich [EPUB]
16 November 2013, 06:49
2008 | EPUB | 5.0MB
Let David Bach show you a whole new way to prosper—by going green
Internationally renowned financial expert and bestselling author David Bach has always urged readers to put their financial lives in line with their values. But what if your values are a cleaner and greener earth? Most people think that “going green” is an expensive choice they can’t afford. Bach is here to say that you can have both: a life in line with your green values and a million dollars in the bank.
Go Green, Live Rich outlines fifty ways to make your life, your home, your shopping, and your finances greener—and get rich trying. From driving the right car to making your home energy smart, Bach offers ways to improve the environment while you spend less, save more, earn more, and pay fewer taxes. Best of all, he shows you exactly how to take advantage of the "green wave" in personal finance without the difficult work of evaluating individual stocks. What's more, he will get you thinking about a green business of your own so you can help the world along as it is changing for the better.
David Bach is on a mission to teach the world that you can live a great life by living a green life. With Go Green, Live Rich, you can live in line with your eco-values on the road to financial freedom.