The Handmade Marketplace
11 June 2012, 08:27
Storey | 2010 | English | ISBN: 1603424776 | 224 pages | 3.47 MB
It's an exciting new world for crafters. Handmade is hip, creativity is what the market wants, and there are many profitable sales opportunities that didn't exist a few short years ago. For crafters who have more confidence running a sewing machine than setting up a Web site, The Handmade Marketplace breaks down and makes sense of the global possibilities for marketing and selling crafts.
First, determine the right price for every item — not too expensive and definitely not too cheap. Whether the product is beaded jewelry or felted slippers, illustrations or tote bags, author Kari Chapin helps crafters determine cost of goods, market competition, and the pros and cons of wholesale and retail sales. If the price is right, customers will buy.
Then it's on to selling. The boom in indie craft fairs and sites such as Etsy ("Your place to buy & sell all things handmade") is providing artisans with an ever-expanding marketplace for handcrafted items. Chapin demystifies every venue. She explains the guidelines that craft fairs impose on exhibitors, the typical yearly calendar of shows, and how to start a new craft fair.
For the crafter interested in online sales, there are tips on styling and propping crafts for photographs and technical explanations of how the most popular Web marketplaces run. Traditional brick and mortar consignment stores are still very good options for many crafters. Chapin explains how to approach shopkeepers and build strong relationships.
Wrapping everything up with media advice and tips on how to get the word out, The Handmade Marketplace is the sales and marketing bible that today's crafters need.
Odd Girls and Twilight Lovers
11 June 2012, 08:08
For those readers unfamiliar with Stonewall, Lesbian Nation, Daughters of Bilitis, lipsticks, or the difference between "romantic friendships" and lesbian-feminists, or for those readers who want to learn more, Odd Girls and Twilight Lovers provides an accessible, wide-ranging, meticulously researched history. Using information drawn from varied sources including literature, sociological and psychological studies, newspaper articles, military pamphlets, and movies, Lillian Faderman sets out to show the metamorphosis of a movement. At times the generalizations that occur as a result work against her stated acknowledgment of the diversity among individual lesbians, yet these generalizations also serve to show the broader sweeps and clashes in what has been a rapidly changing and often tumultuous history. Beginning with nineteenth-century romantic friendships and the first all-women's colleges, progressing through the sexologists of the 1920s and the openness of the war years, on to the McCarthy era, the radical 1960s and 70s, and the more diversified 1980s and 90s, Lillian Faderman documents "the extent to which sexuality, and especially sexual categories, can be dependent upon a broad range of factors that are extraneous to 'sexual drive.' " Perhaps the most revolutionary and exciting thing about this history, beyond the very fact of its existence, is its ability to present lesbianism not only as a sexual orientation, but as a movement that has been both affected and defined by a constantly shifting economic, political, and cultural climate.
Hank Reinhardt's Book of Knives
11 June 2012, 05:18
Baen | 2012 | English | ISBN: 1451637551 | 192 pages | EPUB | 3.6 MB
Definitive and compulsively-readable—an illustrated guide to the use of contemporary knives by long-time Blade columnist and master weaponsmith, Hank Reinhardt. Deadlier than the club, more ubiquitous than the sword, the knife is the universal edged weapon of all humankind. As our society has grown more advanced, and more reliant on technology, there has been an increased interest in the weapons of the past.
Hank Reinhardt was a widely known authority on medieval arms and armor and a long-time columnist for Blade magazine. Unlike many experts, Reinhardt insisted on actually making and testing the weapons he wrote about, and through his various activities was instrumental in increasing the popularity of arms and armor in mainstream America.