What the CEO Wants You to Know, Expanded and Updated: How Your Company Really Works [Audiobook]
28 September 2017, 08:07
2017 | MP3@64 kbps | 4 hrs 19 mins | 119.47MB
The classic on the universal laws of business success, completely revised and updated for today's leaders
Completely rewritten for today's business world, What the CEO Wants You to Know, expanded and updated, written by best-selling author Ram Charan, describes the fundamentals behind every business, from street vendors in Mumbai to Fortune 500 companies. Drawing on stories from Uber, Amazon, Apple, Toyota, Netflix, Lyft, The Limited, Walmart, GE, and Starbucks, Charan, in the most accessible language imaginable, explains the ins and outs of how companies work, from gross revenue and operating costs to inventory and cash flow, from turnover, profits, and margins to return on capital and accounts payable and receivable, from product quality to sales. A classic in the business literature, with hundreds of thousands of copies in print, this short and engaging book is like a miniature MBA course.
For everyone who wants to master and understand the levers that drive a successful business, What the CEO Wants You to Know is the perfect answer.
Way of the Wolf: Straight Line Selling: Master the Art of Persuasion, Influence, and Succes [Audiobook]
28 September 2017, 03:18
2017 | MP3@64 kbps + EPUB | 7 hrs 28 mins | 206.25MB
Jordan Belfort - immortalized by Leonardo DiCaprio in the hit movie The Wolf of Wall Street - reveals the step-by-step sales and persuasion system proven to turn anyone into a sales-closing, money-earning rock star.
For the first time ever, Jordan Belfort opens his playbook and gives listeners access to his exclusive step-by-step system - the same system he used to create massive wealth for himself, his clients, and his sales teams. Until now, this revolutionary program was available only through Jordan's $1,997 online training. Now, in Way of the Wolf, Belfort is ready to unleash the power of persuasion to a whole new generation of listeners, revealing how anyone can bounce back from devastating setbacks, master the art of persuasion, and build wealth. Every technique, every strategy, and every tip has been tested and proven to work in real-life situations.
Way of the Wolf cracks the code on how to persuade anyone to do anything and coaches listeners, regardless of age, education, or skill level, to be a master sales person, negotiator, closer, entrepreneur, or speaker.
Unleashing the Innovators: How Mature Companies Find New Life with Startups [Audiobook]
26 September 2017, 08:32
2017 | MP3@64 kbps + EPUB | 6 hrs 53 mins | 189.38MB
Today's established companies must find new ways to reignite their entrepreneurial DNA and jump-start revenues - or risk losing their way. By working with startup companies, says Jim Stengel, renowned consultant to Fortune 500 companies and the former global marketing officer for Procter & Gamble, legacy companies can renew themselves: by acquiring new technology and creating new business lines, relearning the need for speed, sparking innovation, and learning from failures.
At P&G Stengel saw the importance of establishing partnerships with the startup world in order to learn how to better innovate. Relying on extensive interviews with innovation leaders at enterprise companies and startups, Stengel's Unleashing the Innovators takes listeners inside such storied companies as GE and Wells Fargo, IBM and Target, Motorola Solutions and Toyota to see what they are learning from their alliances with entrepreneurs. Stengel also explores how even 20- and 30-year-old "startups" like Amazon, Google, and Facebook can reinvent themselves - and what managers at legacy companies everywhere can learn from them.
Drawing on a specially commissioned global study of over 200 established corporations and startups conducted by research consultancy OgilvyRED, Stengel found that companies with successful startup partnerships are three times more likely to change their cultures to be more innovative.
Filled with in-depth stories from the front lines of today's most forward-looking companies, Unleashing the Innovators shows how companies of all sizes can better navigate today's changing landscape, accelerate innovation, increase revenues, and improve their customer relationships.