Iconic Advantage: Don't Chase the New, Innovate the Old [Audiobook]

Iconic Advantage: Don't Chase the New, Innovate the Old [Audiobook]
Iconic Advantage: Don't Chase the New, Innovate the Old [Audiobook] by Soon Yu,‎ David Birss, read by Charlie Thurston
2018 | MP3@64 kbps | 4 hrs 38 mins | 127.66MB

Modern business gurus all cry for the need to innovate, to disrupt, and to act like a startup. It's hard to argue with that kind of thinking. It's sexy and exciting. But it's wrong. Too many businesses become enamored by shiny new objects and end up overlooking the value locked away in their existing products. Maybe your business is one of them.

Iconic Advantage is a different approach that allows companies to leverage what they already have to create lasting differentiation and deeper relationships with their customers. It generates disproportionate levels of profit and protects against market fluctuations. Many of the world's most successful brands have been using it for years.

Now, you, too, can benefit from reaching iconic status, whether you're a Fortune 500, a local pizza parlor, or an aspiring unicorn startup.

Developing the Leader Within You 2.0 [Audiobook]

Developing the Leader Within You 2.0 [Audiobook]
Developing the Leader Within You 2_0 [Audiobook] by John C Maxwell, read by the author
2018 | MP3@64 kbps + EPUB | hrs mins | 213.72MB

In this thoroughly revised and updated 25th-anniversary edition of his now-classic work, John C. Maxwell reveals how to develop the vision, value, influence, and motivation required of successful leaders.

Twenty-five years ago, John Maxwell published the book that forever transformed how we think about leadership. Developing the Leader Within You revolutionized the way leaders are made and in the process sold more than one million copies. Now John Maxwell returns to his classic text to include the leadership insights and practices he's learned in the decades since the book first appeared.

Thoroughly revised and with two completely new chapters, this new edition updates the foundational principles for transformative leadership that Maxwell has used as a leader for more than 40 years. No matter what arena you are called to - family, church, business, nonprofit - the principles Maxwell shares will positively impact your own life and the lives of those around you. New listeners as well as longtime fans of Maxwell and the original book won't want to miss out on this one.

The Introvert's Edge: How the Quiet and Shy Can Outsell Anyone [Audiobook]

The Introvert's Edge: How the Quiet and Shy Can Outsell Anyone [Audiobook]
The Introvert's Edge: How the Quiet and Shy Can Outsell Anyone [Audiobook] by Matthew Pollard, Derek Lewis, read by Jamie Jackson
2018 | MP3@64 kbps + EPUB | 4 hrs 57 mins | 137.13MB

An introvert? Great at sales? Yes.

Sales is a skill anyone can learn and master - and introverts are especially good at it once they learn how to leverage their natural strengths.

Introverts aren't comfortable with traditional tactics like aggressively pushing a product or talking over a customer's objections. That's the beauty of The Introvert's Edge: it doesn't focus on the sale itself but on a sales system that helps introverts feel sincere instead of sales-y. Powerful and practical, the book reveals how to:

  • Find natural confidence
  • Prepare for every situation
  • Present your value so that customers want to buy
  • Sidestep objections
  • Judge when the customer's ready to buy
  • Ask for the sale - without asking
  • Continually adapt and improve
  • Profit from a process that doesn't rely on personality
  • Enjoy sales

With stories of introverted entrepreneurs, salespeople, and business owners who went from stagnant to success, The Introvert's Edge shows you how to succeed in sales - without changing who you are.

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