No B.S. Marketing to the Affluent: No Holds Barred, Take No Prisoners, Guide to Getting Really Rich, 3rd Edition [Audiobook]
02 July 2019, 02:00
2019 | M4B@128 kbps | 9h 20m | 509.03MB
In this new edition of No B.S. Marketing to the Affluent, millionaire maker Dan S. Kennedy shows you how to re-position your business, practice, or sales career to attract customers or clients for whom price is not a determining factor. Learn how to sell to those who will always be spending as Kennedy shines the spotlight on the practical strategies used by The Ritz-Carlton, Disney, Harrah's Entertainment, Dove, AARP, Dr. Oz, Starbucks, Williams-Sonoma, DeBeers, the health and wellness industry, and many other fascinating and diverse true-life examples.
You'll also discover how to:
- Use 10 surprising emotional buy triggers the affluent find irresistible
- Stop selling products and services, and learn how selling aspirations and emotional fulfillment is more profitable
- Use Kennedy's Million-Dollar Marketing System
- A step-by-step blueprint comparable to those developed for six-figure clients, ready for do-it-yourself use
- Apply the magic language of "membership" to any business for the affluent...from pizza shops and medical practices to retail stores and pet hotels
100 Side Hustles: Unexpected Ideas for Making Extra Money Without Quitting Your Day Job [Audiobook]
18 June 2019, 12:43
2019 | MP3@64 kbps + EPUB | 7h 34m | 208.37MB
Best-selling author Chris Guillebeau presents an ideabook featuring 100 stories of regular people launching successful side businesses that almost anyone can do.
This unique guide features the startup stories of regular people launching side businesses that almost anyone can do: an urban tour guide, an artist inspired by maps, a travel site founder, an ice pop maker, a confetti photographer, a group of friends who sell hammocks to support local economies, and many more. In 100 Side Hustles, best-selling author of The $100 Startup Chris Guillebeau presents an "idea book" filled with inspiration for your next big idea. Distilled from Guillebeau's popular Side Hustle School podcast, these case studies feature teachers, artists, coders, and even entire families who've found ways to create new sources of income. With insights and takeaways that reveal the human element behind the hustles, this playbook covers every important step of launching a side hustle, from identifying underserved markets to crafting unique products and services that spring from your passions. Soon you'll find yourself joining the ranks of these innovative entrepreneurs–making money on the side while living your best life.
Earn It: Know Your Value and Grow Your Career, in Your 20s and Beyond [Audiobook]
23 May 2019, 02:30
2019 | M4B@64 kbps | 7h 9m | 198.78MB
A straight-talking guide for the newest members of the workforce, with road-tested advice for landing a job, navigating the new world of work, establishing a personal brand, and getting the recognition (and money) you deserve.
The whirlwind of job applications, interviews, follow-up, resume building, and networking is just the beginning. What happens after you've landed the job, settled in, and begun to make a difference - where do you go from here? What if you feel stuck in what you thought would be your dream profession? New York Times best-selling author Mika Brzezinski and producer Daniela Pierre-Bravo provide an essential manual for those crucial next steps. Earn It! is a practical career guidebook that not only helps you get your foot in the door; it also shows you how to negotiate a raise, advocate for more responsibility, and figure out whether you're in the career that's right for you.
A blueprint for your future success, Earn It! features insightful and inspiring interviews with leaders in media, fashion, and business, recruiters, HR, execs, and kickass young female entrepreneurs like Danielle Weisberg and Carly Zakin of theSkimm, Vimeo CEO Anjali Sud, and Jane Park, founder of the cosmetic subscription company Julep.