Financial Risk Management For Dummies [EPUB]
19 January 2016, 09:01
2015 | EPUB | 1.37MB
Take the risk out of financial risk management
Written by bestselling author and past winner of the GARP Award's Risk Manager of the Year, Aaron Brown, Financial Risk Management For Dummies offers thorough and accessible guidance on successfully managing and controlling financial risk within your company. Through easy-to-follow instruction, you'll find out how to manage risk, firstly by understanding it, and then by taking control of it. Plus, you'll discover how to measure and value financial risk, set limits, stop losses, control drawdowns and hedge bets.
Financial risk management uses financial instruments to manage exposure to risk within firms, large and small—particularly credit risk and market risk. From managing and measuring risk to working in financial institutions and knowing how to communicate risk to your company and clients, Financial Risk Management For Dummies makes it easy to make sense of the management of risk when working in various different financial institutions and concludes by covering the topic of how to communicate risk — how to report it properly and how to deal with and comply with all of the regulations.
- Covers managing risk and working as a financial risk manager
- Provides everything you need to know about measuring financial risk
- Walks you through working in financial institutions
- Demonstrates how to communicate risk
If you work in the financial sector and want to make financial risk management your mission, you've come to the right place!
Influencer Marketing For Dummies [EPUB]
19 January 2016, 08:59
2015 | EPUB | 3.97MB
The easy way to get 'in' with influencer marketing
Are you a marketing guru looking to stay at the top of your game? Then you need to be in the know on influencer marketing. A hybrid of content marketing and native advertising, influencer marketing is an established trend in marketing that identifies and targets individuals with influence over potential buyers. Although this has usually meant focusing on popular celebrities and Internet personalities, there is a new wave of 'everyday consumers' that can have a large impact. In Influencer Marketing For Dummies, you'll find out how to market to those who rock social media—and, subsequently, grow your brand.
Influencer marketing relies on building strong relationships with customers. With the help of this hands-on, friendly guide, you'll discover how to build superior customer service and experience, make strong interactions with customers, and encourage organic and authentic sharing about your brand. Measure the most impact that content has on your overall marketing strategy
- Find influencers: it's not just a numbers game or a 'who's who' of social media
- Engage with influencers once you've found them
- Recognize the best practices of influencer marketing and outreach
If you're a marketer, media agency professional, business owner, or anyone else who works hard to bring brands, products, and services to the largest audience possible, Influencer Marketing For Dummies is the go-to guide you don't want to be without.
Investing In Dividends For Dummies [EPUB]
19 January 2016, 08:56
2015 | EPUB | 1.85MB
Get the lowdown on adding dividend stocks to your investment portfolio
Investing In Dividends For Dummies shares the fundamental information you need to know about one of the steadiest investments you can make: dividends. This approachable resource provides you with the details necessary to make confident, educated decisions regarding the dividends that you choose to add to your portfolio. Instead of guessing which investments will complement your current strategy, leverage the information offered by this easy-to-use text to determine how to best incorporate dividends into your investment tactics—and do so with confidence.
The steady nature of dividends makes them appealing to investors for many reasons. Most notably, they're a great option if you're entering retirement and want a reliable source of income. Additionally, dividends are fantastic components of a well-rounded investment portfolio, as even the most aggressive of investors can benefit from more conservative investment tools in their overall strategy. Understanding what dividends are and how to use them is the first step to adding them to your portfolio.
- Explore how dividend stocks can fit into your current investment portfolio—and how they will impact your portfolio's performance
- Effectively research the companies offering dividends, and pinpoint the ones that best complement your current portfolio
- Gauge the risk, growth, and return offered by dividend opportunities
- Increase the amount of your investment portfolio that's dedicated to dividends, depending upon your financial goals and portfolio needs
Investing In Dividends For Dummies is a fantastic resource if you're looking to find a mature and predictable way to invest your money!