Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days [EPUB]
02 April 2016, 00:12
2016 | EPUB | 28.49MB
From three partners at Google Ventures, a unique five-day process for solving tough problems, proven at more than a hundred companies.
Entrepreneurs and leaders face big questions every day: Whatâ€™s the most important place to focus your effort, and how do you start? What will your idea look like in real life? How many meetings and discussions does it take before you can be sure you have the right solution?
Now thereâ€™s a surefire way to answer these important questions: the sprint. Designer Jake Knapp created the five-day process at Google, where sprints were used on everything from Google Search to Google X. He joined Braden Kowitz and John Zeratsky at Google Ventures, and together they have completed more than a hundred sprints with companies in mobile, e-commerce, healthcare, finance, and more.
A practical guide to answering critical business questions, Sprint is a book for teams of any size, from small startups to Fortune 100s, from teachers to nonprofits. Itâ€™s for anyone with a big opportunity, problem, or idea who needs to get answers today.
Watertight Marketing: Delivering Long-Term Sales Results [MOBI]
01 April 2016, 15:20
2013 | MOBI | 3.51MB
Are you wasting your money on marketing? Most businesses are. They’ve got serious profit leaks. So when they run their marketing Taps, revenue simply pours out of a leaky Bucket. Watertight Marketing is no ordinary marketing book. There’s no jargon. And it’s not about the latest over-hyped tactic. This is a book that tackles business fundamentals. It’s the book on marketing that makes all the others make sense. Following the process laid out in this book puts you in control of your business growth. You’ll be able to step off the roller coaster of yo-yo sales results and get your business on a sustainable upward curve. Bryony Thomas has a refreshing style that means the ideas click and stick. She has distilled her wealth of experience into clear action points that you’ll want to tackle today.
Visual Guide to Options [EPUB]
31 March 2016, 10:15
2013 | EPUB | 156.62MB
The practical, visual guide to the complex world of options investing loaded with tactics and tips for market success
Options provide a diverse, strategic, advantaged approach to trading that can significantly limit the overall risks of a trade or yield additional returns. For many people, investing in options seem so risky that they fail to capitalize on this potentially lucrative opportunity that can unlock doors you would never imagine. The Bloomberg Visual Guide to Options uses full-color charts and other illustrations to help readers understand the mechanics and actionable details of the marketplace and how to profit from options trading.
An accessible reference volume for investment professionals of all levels of experience, the book takes a direct and to the point approach to the topic, enhanced by colorful and visually effective graphs and charts of the options market. Discussing the functions of the exchanges, how they work, and the strategies for taking advantage of the market while steering clear of risk, this is the ultimate visual guide to understanding the world of trading options.
- Immerses readers in the exciting world of options trading through the use of full-color graphs and charts
- Provides tips, tricks, and real scenarios for successful trading, whether trading in a bull, bear, or neutral market
- Presents detailed, unique strategies for understanding and succeeding in the real options market
- Includes special learning aids, such as Key Point Summaries, Do-It-Yourself Exercises, Step-By-Step Instructions, and much more
Putting even the most complex options trading issues at your fingertips in an easy-to-understand, readily accessible format, Bloomberg Visual Guide to Options is a must-have trading reference for professional investors.