Retail in Detail [5th Edition]
30 August 2013, 04:04
2013 | EPUB | 1.94MB
Since it was first published, Retail in Detail has helped tens of thousands of retail business owners successfully start and run their businesses. It has established a reputation as a no-nonsense, down-to-earth guide for small retailers.
This fifth edition has been fully updated for today’s rapidly changing retail environment in the Internet age. A new chapter contains specific tips on using the Internet for marketing and two-way communication with customers. New sections cover becoming an e-tailer, including choosing a domain name, processing credit cards, shipping and receiving, and other Internet-specific issues. Brick-and-mortar retailers learn how to assess product vulnerability to competition from Internet businesses.
This essential reference contains many specific examples and case studies, based on the author’s experiences starting and successfully operating three retail stores and a bed and breakfast, as well as on the experiences of dozens of successful entrepreneurs. Worksheets can be used by beginning retailers to plan for and operate their business.
My Years with General Motors
29 August 2013, 14:31
1990 | MOBI | 9.2MB
Only a handful of business books have reached the status of a classic, having withstood the test of over thirty years' time. Even today, Bill Gates praises MY YEARS WITH GENERAL MOTORS as the best book to read on business, and Business Week has named it the number one choice for its "bookshelf of indispensable reading."
MY YEARS WITH GENERAL MOTORS became an instant bestseller when it was first published in 1963. It has since been used a a manual for managers, offering personal glimpses into the practice of the "discipline of management" by the man who perfected it. This is the story no other businessman could tell--a distillation of half a century of intimate leadership experience with a giant industry and an inside look at dramatic events and creative business management.
Driven: How Human Nature Shapes Our Choices
29 August 2013, 14:13
2002 | EPUB | 702.23KB
A touchstone for understanding how we behave on the job.
In this astonishing, provocative, and solidly researched book, two Harvard Business School professors synthesize 200 years of thought along with the latest research drawn from the biological and social sciences to propose a new theory, a unified synthesis of human nature. Paul Lawrence and Nitin Nohria have studied the way people behave in that most fascinating arena of human behavior-the workplace-and from their work they produce a book that examines the four separate and distinct emotive drives that guide human behavior and influence the choices people make: the drives to acquire, bond, learn, and defend.
They ultimately show that, just as advances in information technology have spurred the New Economy in the last quarter of the twentieth century, current advances in biology will be the key to understanding humans and organizations in the new millennium.
On Becoming a Leader: The Leadership Classic
29 August 2013, 06:33
2009 | PDF | 803.65KB
Deemed “the dean of leadership gurus” by Forbes magazine, Warren Bennis has for years persuasively argued that leaders are not born—they are made. Delving into the qualities that define leadership, the people who exemplify it, and the strategies that anyone can apply to achieve it, his classic work On Becoming a Leader has served as a source of essential insight for countless readers. In a world increasingly defined by turbulence and uncertainty, the call to leadership is more urgent than ever.
Featuring a provocative new introduction, this new edition will inspire a fresh generation of potential leaders to excellence.
Hard Facts, Dangerous Half-Truths And Total Nonsense
29 August 2013, 05:47
2006 | MOBI | 1.07MB
The best organizations have the best talent. . . Financial incentives drive company performance. . . Firms must change or die. Popular axioms like these drive business decisions every day. Yet too much common management “wisdom” isn’t wise at all—but, instead, flawed knowledge based on “best practices” that are actually poor, incomplete, or outright obsolete. Worse, legions of managers use this dubious knowledge to make decisions that are hazardous to organizational health.
Jeffrey Pfeffer and Robert I. Sutton show how companies can bolster performance and trump the competition through evidence-based management, an approach to decision-making and action that is driven by hard facts rather than half-truths or hype. This book guides managers in using this approach to dismantle six widely held—but ultimately flawed—management beliefs in core areas including leadership, strategy, change, talent, financial incentives, and work-life balance. The authors show managers how to find and apply the best practices for their companies, rather than blindly copy what seems to have worked elsewhere.
This practical and candid book challenges leaders to commit to evidence-based management as a way of organizational life—and shows how to finally turn this common sense into common practice.
Seven Lessons for Leading in Crisis
29 August 2013, 05:40
2009 | PDF | 1.17MB
One of the country's most trusted leaders offers time-tested and real world advice for leading in economic hard times.
From business giant Bill George, the acclaimed author of Wall Street Journal's bestseller True North, comes the just-in-time guide for anyone in a leadership position facing today's unprecedented economic challenges. The former CEO of Medtronic draws from his own in-the-trenches experience and lessons from leaders (representing an array of companies) who have weathered tough economic storms. With straight talk and clear directions, George shows leaders specifically what they must do to become strong leaders and survive any crisis. His seven lessons include: Face Reality, Starting with Yourself; Never Waste a Good Crisis; and Be Aggressive: This is Your Best Chance to Win in the Market. Seven Lesson for Leading in Crisis is a survival kit for anyone in a leadership position.
- A concise handbook for applying proven leadership lessons in tough times
- Written by Bill George one of America's most trusted business leaders and author of True North and Authentic Leadership
- Offers realistic actions leaders can take to put their companies on the right long-term path
Seven Lesson for Leading in Crisis gives leaders a solid strategy for staying the course.
Driven to Lead: Good, Bad, and Misguided Leadership
29 August 2013, 05:35
2010 | PDF | 2.34MB
In this follow-up book to the best-selling Driven, Harvard professor Paul Lawrence applies his four-drive theory of human behavior to the realm of leadership, explaining how leadership—like all human behavior—can be understood as a function of the balance, or lack of balance, of four basic human drives: the drive to acquire, to defend, to comprehend, and to bond. We achieve an optimal state of leadership when all four drives are cultivated and balanced.
In this next-step resource, Lawrence uses historical examples and current leadership crises to explain how the balance of the four drives results in one of three types of leadership:
- Good leadership: The best leaders, followers, and stakeholders fulfill the four drives in a balanced manner.
- Misguided leadership: These leaders, followers, and stakeholders fulfill one or some of their four drives while ignoring or supp-ressing the others.
- Evil leadership: Defines leaders who are missing the drive to bond and have influence over others and only fulfill their drives to acquire, defend, and comprehend.
Driven to Lead explains the biological underpinnings of leadership behavior and offers a compelling discussion of the history of leadership. It examines the critical turning points in the leadership of political institutions, the rise of the corporation as the leading economic institution, and the leadership of religious, artistic, and scientific organizations.
Based on theories that are universal, testable, and actionable, Driven to Lead brings to light a general theory of human behavior that can be used to cultivate good leadership and leaders who have a balance of the four drives.
How to Get People to Do Stuff
29 August 2013, 05:27
2013 | EPUB + MOBI | 0.78/1.01MB
We all want people to do stuff. Whether you want your customers to buy from you, vendors to give you a good deal, your employees to take more initiative, or your spouse to make dinner—a large amount of everyday is about getting the people around you to do stuff. Instead of using your usual tactics that sometimes work and sometimes don't, what if you could harness the power of psychology and brain science to motivate people to do the stuff you want them to do - even getting people to want to do the stuff you want them to do.
In this book you’ll learn the 7 drives that motivate people: The Desire For Mastery, The Need To Belong, The Power of Stories, Carrots and Sticks, Instincts, Habits, and Tricks Of The Mind. For each of the 7 drives behavioral psychologist Dr. Susan Weinschenk describes the research behind each drive, and then offers specific strategies to use. Here’s just a few things you will learn:
- The more choices people have the more regret they feel about the choice they pick. If you want people to feel less regret then offer them fewer choices.
- If you are going to use a reward, give the reward continuously at first, and then switch to giving a reward only sometimes.
- If you want people to act independently, then make a reference to money, BUT if you want people to work with others or help others, then make sure you DON’T refer to money.
- If you want people to remember something, make sure it is at the beginning or end of your book, presentation, or meeting. Things in the middle are more easily forgotten.
- If you are using feedback to increase the desire for mastery keep the feedback objective, and don’t include praise.
The Personal MBA: Master the Art of Business
29 August 2013, 04:52
2010 | EPUB | 679.85KB
Getting an MBA is an expensive choice-one almost impossible to justify regardless of the state of the economy. Even the elite schools like Harvard and Wharton offer outdated, assembly-line programs that teach you more about PowerPoint presentations and unnecessary financial models than what it takes to run a real business. You can get better results (and save hundreds of thousands of dollars) by skipping B-school altogether.
Josh Kaufman founded PersonalMBA.com as an alternative to the business school boondoggle. His blog has introduced hundreds of thousands of readers to the best business books and most powerful business concepts of all time. Now, he shares the essentials of entrepreneurship, marketing, sales, negotiation, operations, productivity, systems design, and much more, in one comprehensive volume. The Personal MBA distills the most valuable business lessons into simple, memorable mental models that can be applied to real-world challenges.
The Personal MBA explains concepts such as:
- The Iron Law of the Market: Why every business is limited by the size and quality of the market it attempts to serve-and how to find large, hungry markets.
- The 12 Forms of Value: Products and services are only two of the twelve ways you can create value for your customers.
- The Pricing Uncertainty Principle: All prices are malleable. Raising your prices is the best way to dramatically increase profitability-if you know how to support the price you're asking.
- 4 Methods to Increase Revenue: There are only four ways a business can bring in more money. Do you know what they are?
True leaders aren't made by business schools-they make themselves, seeking out the knowledge, skills, and experience they need to succeed. Read this book and you will learn the principles it takes most business professionals a lifetime of trial and error to master.
Office Idiots: What to Do When Your Workplace is a Jerkplace
29 August 2013, 04:49
2013 | EPUB | 2.01MB
Most books that deal with ridiculous behaviors in the workplace are premised largely on conjecture, anecdotes, and limited data, but that's not the case with Office Idiots. Written by Ken Lloyd, one of the foremost experts on jerks at work, this book relies on data from actual workplaces across America to present a sweeping and frighteningly accurate snapshot of the antics of Office Idiots.
Based on thousands of letters to his newspaper column and Website this book spotlights office idiots wherever they exist in an organization, followed by practical advice on what to do and even what to say when you encounter them.
In addition to providing a vast array of hands-on (and hands-off!) tools, Office Idiots will also show you how to:
- Deal with the newest cadres of jerks, the Techno-Jerks and the E-Jerks
- Deal with some of the most off-the-wall and absurd jerk-like behaviors in the workplace
- Avoid enabling behaviors that actually bring out the jerkiness in others
- Make sure you don't become a jerk at work!
The staying power of workplace jerks is legendary. Here's how to survive them!